“Language is the most powerful tool in life. From everyday conversations, through artistic expressions, and all the way to digital programming people are connected by universal language of symbols that defines them, which every men has an obligation to cherish, develop and move limits of his world with it: The limits of my language mean the limits of my world (Wittgenstein).
Bild Studio responded professionally and responsibly to the very demanding job of creating the first Montenegrin spelling application. In cooperation with the Faculty of Montenegrin Language and Literature from Cetinje, Bild Studio has programmed an exceptional product suitable for the 21st century and its challenges. The Montenegrin spelling application is the result of a fruitful and professional exchange of knowledge and experiences of the academic and business sectors, and the ultimate goal of cooperation was to provide all citizens with easy access to a reliable language resource that we will continue to improve. " (Ethem Mandić - Vice Dean for Science and International Cooperation at the Faculty of Montenegrin Language and Literature from Cetinje).
The Faculty of Montenegrin Language and Literature is a young institution that achieves enviable results in scientific research and publishing. The Faculty's mission is to promote the highest standards in the field of philological and cultural Montenegristics. While tirelessly investing in their staff, they hope to become one of the most prominent organizations of such kind recognized at the wider regional and European level. With over 120 published titles, the aim of this institution is to provide the best of accessible yet amazingly written works online, to a broad range of users.
Challenge
In an era of growing online information trends, it is important to have an accessible, up-to-date, and relevant source of information that you can easily rely on. While there were many good examples of language applications on the market, Montenegrin language didn’t have a tool of such kind. So the challenge was to integrate existing knowledge into a simple product that could represent a viable language standard. Having in mind that the spelling needs are not limited to any specific group of users we had to develop an application that would have a clear overview of the content, while being as intuitive as possible to use.