Blog | Bild Studio

It’s nice to see your high school dreams come true. One of mine was to visit Finland – the cradle of metal music. That might suggest that the country is loud. In reality it’s completely different. My superior didn’t even want to speak to me at some point. Not because I am a bad listener or company (I hope), but because it’s so silent, that simple talking comes as a disturbance to the quiet. It felt like everything could harm that strange harmony of low frequencies made by wind and sea. To put it short – the first impression was that the Finns are not loud folks. Even the trams didn’t make that squeaky noise on the tracks. Car sirens and traffic impatience are non-existent. But there is one stereotype which came out true – Finns are mostly blond. And, why did we go there? It wasn’t our intention to measure how really blond Finnish people are, but to attend one of the leading startup events today, called – Slush.

Upon arrival, our Airbnb host greeted us wearing woolen socks, made by his grandmother. That got us talking… He gave us a few tips and after three flights that day, 1kg of grilled meat and not a chance of buying beers after 9 p.m. we gave up and fell into our first Nordic sleep. Next morning – shock! There was no shower cabin or a bathtub in the, rather small, bathroom. There was only a nozzle connected to the sink and a drain… If, by this point, you think – why in hell would someone write about taking shower in Helsinki, think again. It’s just one example of understanding the culture of Finland. And if I had to put it in one word, I would call it – simplicity.

Equally simple was to get around Helsinki and arrive to the Slush venue: down the street, then left across the bridge, through the projects on the right and that was it. We’ve checked previous years on Slush online, but nothing could prepare us for what was coming up. Being hard-working Montenegrins as we are, we came a bit early. We circled around the big venue, (my superior was terrified by the Nordic videos) and we were ready for a DJ set. But that was another shock because there wasn’t one, but two DJs on the stage. All that at 10 a.m! Jokes aside, DJs were in charge of the opening ceremony and the whole venue, dark atmosphere and neon lights made the impression that we were at some night club for real, waiting for the highlight of the night. Slush cultivates that dark, one could say – northern vibe. And there was no natural light around whatsoever. Literally.

With our pupils dilated, we listened to the opening speeches and got on with what we came to do.

Big corporations such as Microsoft, Samsung, Porsche had their own huge booths, so did the successful startups like Revolut, Voi… We were interested in scale-ups and up-comers. They all had their own space and every one of them got an exclusive chance to speak to two guys with strange English accent. Most of them are in the fintech. Different platforms designed to help people transfer their money skipping banking interests we couldn’t even count. They all had their own special functionalities which their makers think could get them more clients. Other than that, Slush brought together startups who are trying to optimize business operations. Like those before them, these too weren’t something new, but had some “catch” to them. Coming third, there were so many health-related platforms. In so many ways Finns and other Europeans are trying to use innovative solutions – software and AI, to help people solve their health issues. Asian colleagues came with robots, of course, and that’s what got us scared. Because some of them, like the ones from South Korea, were so far in the future, that their competition from western Europe or USA could only envy their ideas and solutions. Smart trackers for the goods and online music workshop for kids got our attention, among others.

Regarding feedback to two guys coming from relatively tech-marginalised Balkans, it went off very well. People mostly asked us what we do and what’s the situation with Montenegrin tech community. Some weren’t that interested in hearing what we had to say, yet some were very curious. We’ve already made some contacts which could result in business cooperation in the coming days.

One blog post is not enough to describe the experience from Slush. Volunteers make the spine of the organization, which is close to perfect. Everything ticks like a clockwork. Our event passes were waiting for us at the airport, and the girls and boys at the venue were so helpful with everything that one could ever need. But above all, audio/video experience was truly unique and out of this world. It was strange and different, but memorable. If you forget the dark and blackness, one could get all that he asked for : from motivational speakers, face-to-face meetings, over the Avatar-like “secret garden” made for rest, concluding with the Finnish sauna. There was afterwork entertainment, too, but we took care of ourselves on our own. Our recommendation: irish pub – Moly Malone’s.

When it comes to Helsinki itself… It’s special. If you wonder if it’s expensive city, let me put it this way: a pint of beer in Helsinki costs three times more than in Berlin, which means it’s 7-8 times more expensive than in the capital of Montenegro. Fridge magnet is around 7€. But, groceries and cosmetics in the supermarket are at the Montenegrin level prices. It’s safe to say that Helsinki is not that cold as you would expect. Outside temperature at the end of November is around zero, which didn’t pose a problem to the guys coming from continental Montenegro. And the most impressive thing about this city is that it gives you the feeling that you are in several cities at the same time. At one point you feel like you are in some Russian outback, next thing you know – you are in Belgrade, and then you get around the corner and you find yourself on the streets of one of Europe’s most beautiful cities. Big heads up for those who intend to visit Finland is – DON’T CALL THEM SCANDINAVIANS! Finns are simply – Nordics.

That was our adventure called Slush 2019. summed up. It was a really great experience with lots and lots of kilometers beneath our feet. But it was worth it. We got to know this new culture – both social and businesswise. We’ve met some really great people, inventors and those who could be catalysts of the new world order. With Finland in the books, we are looking forward to new countries, cities and people. Until then…

What if I told you that the digital revolution is rooted deeply into our everyday lives, so much so, that if someone dared to take away our phones, we’d become anxious, our palms would sweat and our voices would quiver. Or at least that was what “Blaze the trail” keynote from the “Spark.me” conference said.

The role of the ice breaker was awarded to Peter Shankman, whom the New York Times called “the rock star who knows everything about social networks,” although he asked us to call him Lord of the Skies.
Peter talked about the importance of audience power. “Having an audience is not a right, but a privilege” – we all publish something nowadays, but how much any of it makes sense, and whether we actually receive the attention of the online followers is nearly impossible to tell. However, should you wish to remain authentic, here’s a tip: ‘Brand everything you do!”

The American rock’n’roll was followed by British punk, with a touch of irony and seriousness. Jason Miller – Director of Brand Marketing for the EMEA Region at Microsoft, entered the stage with a daring question ‘Will the machine replace people?’
Combining artificial intelligence and human creativity surely sounds interesting. Nonetheless, the fact that by 2020 we will talk more with bots, but with spouses, caught us unprepared.

After the coffee break, Cate Murden appeared on the Spark.me scene.
It turned out that Cate Murden got tired of journalism and took another turn in her career path. Today she is the one advising the rich how to treat their employees. ‘Cause here’s the thing. If the employee is satisfied, he is useful, and that brings us to – profit.’

Profit – the main topic of interest that gathered us all at the beautiful Army hall in Tivat.

Cate proposes 4 tactics: 4 A’s – avoid, accept, alter and adapt. Do what you really like, plan ahead, work at intervals, make shorter breaks, turn off notifications and get involved in what you do.
The talk about business development.

Julius Dein championed in blasting through the online community with pure persistence and a gift and showed it. Although, I still don’t understand how he managed to pull out a bowling ball from a notebook. What followed then was Sam Conniff Allende’s show. A great fella’, if you ask me. I kid you not, he was so inspiring that the sparks were flying, all because he said that we have to be the pirates of the modern age. Sure, he did it in a manner that, most likely, will cost him big fat law-suits due to the copyrights.

The honour to close the first day had Anab Jane, which combines design, film and technology to inspire people to look critically on the world. She presented her ideas, works and visions in the largest museums in the world, and her message is that the world consists of a story, not from atoms. She inspired me to start breaking the atoms I gained through classical education, to think about creating a story in the future, and I wondered how I can contribute as an individual to making the world a better place to live.

The first day of Spark’s left me confused, questioned and a little bit of crazy. Was Aldous Huxley really predict the future or would some people still turn technology in favour of humanity?

The second day showed that the cocktails from the night before were awesome. But, Jeremiah Owyang made sure that even the sleepy ones stayed awake since every word that came from his mouth for IT guys felt as holy as the Bible is to the Christians. Two of his keynotes stated that everything will be automatised, and the “war” between the USA and China has already begun.
After Jeremiah, it was time for a “pink view of the world”, by Brian Franz, who proved his point of view with stance and style. #ThinkLikeFan is a philosophy that anyone who works in online advertising should adapt.

After optimism and adrenaline left the stage, critical and ironic tone of Tom Goodwin followed. I will agree with him on the following: “The world is not faster than ever, it’s just messier.”

And what is the most important thing in the world? Well, to think like a kid and to play like one. Lars Silberbauer knows this very well and proved it. He took “Lego” so high up on an online ladder in a short time, that he forgot how to smile. It was Andrew Keen’s turn to close this year’s “Spark”. The man is a living anti-hero. He was so convinced that the digital revolution went so wrong, that the guy next to me wanted to fight him on this. He was unharmed but got a few boos along the way.

From Australia, we had Brooke Saward, a travel blogger, who gave us a new perspective on how she and people like her fight the prejudice. For example, she thinks of Pakistan as of a wonderful country, while a big part of West associates it with radical Islam and nuclear warheads. For the and of the Spark, left Andrew Kin- antihero prototype.

So, that’s the long story short.

At last, what good actually came out of this year’s “Spark”? Well, high blood sugar among other things. That’s due to free soft drinks organisers provided, energy ones especially. Bottom line is: don’t drink from colourful cans. Jokes aside, as much as I thought that I’ll be bored because I don’t like long speeches, I’ll use the cliche as the closing line: “Spark” left a good impression on me. Immense work done by the organisers and great speakers simply had to trigger something. Whether that something was about your own business, the future, present, or the intimate feelings each of us nurture.

Dear colleagues,
I will be away on business next week. You know, I am going to Taiwan.

Podgorica and Taipei are separated by exactly 9, 090.96 km of beeline distance, three worlds of cultural development and thirty-something yeras of political and technological evolution. However, in Vienna, this radical difference was reduced to merely a few gates of passengers squashed in the old part of their famous airport. I believe that the Austrians themselves thought of these cities as two equally exotic destinations.

My waiting for the EVA International flight at about eleven o’clock local time came as an opportunity to, once again, meet with a person who had been shaping my knowledge through my college years and employment in DeFacto agency. This time we flew together. I thought about how it happens sometimes to meet important people on important occasions. And I certainly considered my trip to Taiwan as such an occasion.

On the recommendation of our dear colleagues from the European Bank for Reconstruction and Development we got to participate in a study tour in Taiwan within the Private Sector Youth Initiative (PSYI) programme.

PSYI aims to facilitate employability of young people by helping their transition from school to work on one hand, and working on harmonising their gained knowledge with skills they need for work, on the other. After the successful launching of the programme in Croatia in 2017, it’s in the process of expansion all over the region known as Western Balkans.

On that occasion, Bild as a young company which implements a wide range of educational programmes for its employees was invited to exchange experience with 12 representatives from the region. The dialogue was focused on best practices in terms of learning at a workplace, employing the young and helping their transition from school to work – highlighting the successful examples of work and trainings in Taiwanese context.

Although I did not believe that I would see Asia any time soon, in early April, Saška “packed my bags” and sent me to Taiwan.

Wow you’re going to Asia …Asia :) ??? When are you coming back?
Well, next week – I answered shortly to my colleagues’ question.
Once we managed to check in for the flight Vienna – Taipei, the gate was already swarming with international passengers.
Who will manage to cram all these people in the plane? Could it be there are 300?
Maybe even 500 – we tried to estimate.
What do you think, how much oxygen it takes to cater for all these people?
Don’t talk about that now, we are about to fly for 12 hours.

When we arrived in Taipei, it was morning and cheerful 25 degrees. Substantial concrete surrounded all public spaces, so the images of Taiwanese suburbs evoked some similar ones – Block 5, Block 9, the Teuta Hotel, the late Fjord, Bar’s blocks of flats and Niksic’s neighbourhoods. The good old real socialism embellished with brutalist architecture served as a support for high trees and palms.

Seven hours of our lives vanished in the night, while our homeland remained behind the Sun. My impression that in Taipei all our daily obligations are finished by the time only the first coffee is drank in Podgorica wouldn’t let go till the very return. However, the best and the most important impression about that land are people, food and the feeling that public institutions have a vision about education and employment of young people.

Organisation of the entire trip was spotless. I cannot figure out how people from the Institute for Information Industry managed to incorporate educational, business and leisure activities in our three-day stay which included visiting:

Gabi, Terry, Jeffrey and Alfred from the Institute, found Olja and me at the hotel bar waiting for the rest of the delegation to join us on our visit to the famous Night Market – which is an embodiment of a real local gastro- entrepreneurial chaos. The organisation team were warm, wonderful people of different age and education. They were rather open individuals, ready to explain to us where we had come and advise us on what to see, taste and understand. The karaoke bus that drove us form place to place during the day, delicious meals and exquisite restaurants were normally the places where we would tire out our hosts with all sorts of questions:

And tell me, how shall I put this? Okay, let it be something along the lines: do we all look the same to you like you do to us?
Well, I don’t know. We can tell the difference between a Swede and a Spaniard, for instance – that’s pretty obvious.
Say, Jeffrey, how come all of you have western names? Can you take whichever you want, like, maybe a Montenegrin name?
Sure, what would I be called in Montenegrin?
Hmm, how about Djuro?
Djuro? That’s how you say it? Okay great. I’ll let my friends know that is my new name. :)

The list of activities was very well devised and interesting to all the participants from the region who were from various public and educational institutions, training centres and NGOs. The aim was to get familiar with Taiwanese attitude towards professional education and extra skills training which fit well into the industrial needs of the country. After day one, the situation was already clear: we had come to the country which has a complicated history, delicate politics, non-existent diplomatic relations, but a rather clear:

Vision of public institutions when it comes to education and employment (they take into account the current situation, their goals, how they test out, further plans)

Developed collaboration between public and private bodies (different ways of organising joint forums: agencies, associations, institutions)
Financing policy in relation to professional education programmes and training centres which suit the needs of national industry.

I would have thought that was the most intuitive educational-labour system development strategy that a country could have if I weren’t informed about the situation in our country, or if I didn’t have an insight into practices applied in the region. Despite the level of development, connection between institutions and industry represents (to a greater or lesser extent) an unfinished process in all the western Balkans countries, no exceptions.
We ourselves have experienced that often students cannot meet our personnel needs in terms of knowledge and skills which makes the company constantly think about investing in educational programmes, which are based on goodwill, personal experience and “doing the best we can” principle. Do we achieve any results? Very much so.

The Great Winter IT Job Training stands as a good example, since it simulates working environment for 21 trainees throughout 6 months. Why do we need this? – that is what I wonder every day. A better question is- How do we do it, how much time, space and money do we invest, what results can we expect and, finally is it all of that even legal?

No. Not in this country. Such type of internship is not accepted by national legislation.

Taiwanese educational and digital centres served as a good opportunity to check what we have been doing in Podgorica for a while now. Understanding their work structure and results thereof, I became confident that, as a company, we are on a good way and that this thing that we are doing has a more far-reaching effect than I could imagine. Their working model relies on a few essential items:

Private sector recognises commercial interest in its relations with public institutions;
Public institutions monitor industrial development and work on reducing the difference between education and employment;
Job trainings are a prerequisite for employment and they encompass;
Consolidated environment – to provide adequate equipment and working environment;
Testing and standardisation of knowledge and skills; Issuing certificates in certain skills that are accepted by the government;
Project-oriented work methodology;
Budget – the government co-finances and/ or implements the programme;
Creating a wide network of alumni and maintaining communication for the purpose of exchanging experience.

I remember sitting in the meeting room at the Ministry of Education after a panel discussion and jotting down in panic:

We do not have visions!
We lack predictability!
Young people do not believe they could even have an opportunity to build a career!
What can we do together?

I was glad to hear that the delegation experiences were somewhat similar. In the end, everyone was wondering the same thing with their eyes set on EBRD as a future forum where countries from the region would gather to discuss educational policies. Our duty is to continue “doing the best we can” and try to maintain contact with each other.

All things considered: time difference, people, visions, souvenirs and all the wonderful people that I met, I feel that I have never been on a better trip. I am especially glad that, upon my departure, I seized the opportunity to tell the Institute director, Stanly that he was working with cool people and that they had done a great job.

In the end, the problem with this country lies in the fact that you can easily listen to Simply Red, then Valentino (Boskovic) and Svemirko immediately afterwards and somehow all of that works and makes sense. I think what finally bummed me out was that I could wear a T-shirt of my local sailing team and still feel great.

To me, that meant that you could rather easily live in a city which can fit in hundreds of different worlds but that it would be great to just pack your bags and once again visit the Night Market for fried quail eggs and tofu cheese. Taipei, till next time, then!

At first glance, it was a Thursday like any other so far, but scratch beneath the surface and you’ll discover that this past Thursday was a unique one.
As it turns out, but you already knew this, the last Thursday of April, is the International Girls in ICT Day.

With the support and organization by the Chamber of Commerce, Bild Studio, for the third year in a row, visits one of the elementary schools in Podgorica. The purpose of these visits is to educate girls on the benefits and joys of working in IT. This year we have visited the elementary school “Sutjeska”.

With an aim to make our presentation a bit more interesting, during the first part of the class, through examples of our female employees we aimed at explaining what kind of jobs and tasks exist, and what are the benefits of having a job in the IT industry. We also talked about the different positions one can cover in an IT company, and we touched upon the formal education that predated the jobs of our girls.

What the girls found the most interesting was the fact that 50% of female employees who work in our company do not have an IT degree. But with an interest in IT and proper motivation they managed to find their spot underneath the Sun.

During the second part of the class, coworkers Amra Jukić and Jovana Đurović showed girls how with intuitive platforms in a short amount of time they can create a website for their class. They couldn’t contain their happiness once we told them that Gmail address is the only that Google platform requires for creating a website.

The ending grade of elementary school is a milestone in the life of every child. Therefore, we wished to make one last gentle push, and provoke their thoughts on the future of their education.

If it is a least one of twenty the girls went home dreaming about becoming a part of the IT world, we consider our mission completed.

P.S. There is something special about living your childhood dream of becoming a professor, even if for a day.

On Wednesday, April 17th, the Chamber of Commerce, in the cooperation with ID Factory, organized a conference on a topic of Presentation skills. The lecturer of the seminar was Ivana Malović, business coach and CEO of the ID Factory.

With eagerness bubbling up, we were impatient to attend the lecture on how to conquer the skill of public speaking. Andrea Tanović, HR assistant, Tijana Ostojić, SEO content writer, Vladimir Zenović, copywriter and our UX interns: Melanija Ostojić, Valentina Kašćelan, Bojana Rajković and Nikola Topalović, booked Wednesday for the improving the so-called “soft” business skills.

Nowadays, presentations skills are an everyday occurrence in the workplace, so it goes without saying that working on these is something that is necessary to accomplish besides everyday tasks.
By developing and practising presentation skills, it is not only that we become more confident, but rather the practice can help us to move past the anxiety of public speaking.

Listening about the necessity of being prepared before an important meeting or presentation, has especially touched a chord with a few of us who suffer from stage fright.

Ivana drew our attention to the importance of having faith in what we do since we send ‘signals’, such as voice trembles or body language, to our clients or co-workers on an unconscious level.

It is not what you say, it is how you say it that is the key to a successful presentation. Ivana asked us a question which we frequently hear, and more often than not, consider irrelevant.

Do you love your job?

The word love was present throughout the lecture, as according to Ivana, this is the reason why we do what we do. When we love our work, we tend to set higher goals, have more faith in what we work on and wish to achieve, and as a result of that, the energy of trust can be felt all around us.

No matter how much we resist public speaking, we fall victims of it more often than we are aware of. Ivana pointed out countless examples where we communicate on an unconscious level, whether it is with our co-workers or clients.

You can only become truly accomplished at something you love, so the conclusion of this lecture is to love your job, set goals and make a head start.

Inspired by the lecture, we have set our goals! :)

Thank you once again for a wonderful lecture, Ivana.

Greetings from our team!

Need we make another introduction to SEO? Yep, thought so too.

We’ll keep the introduction short, as who has time to read the lengthy selling pitches anyhow.

One last thing, we cannot stress enough what a mistake you’d be making if you don’t follow up on our advice.

Now, buckle up, here are 5 DOs and DON’Ts.

#1 Target Long-Tail keywords

In an over-saturated pool of terms that search engines have to deal with, tossing yet another one-word term as your chosen keyword might result in you experiencing the scraping of the bottom of the said pool. Therefore, be brave, and target the long-tail keywords, which typically have low search volume, low competition, and high conversion rates.

#2 Mobile-optimization

Needless to say, mobile is the future of search. Ever since 2016, Google is overhauling its entire algorithm to focus on mobile search. We can go on and on why you should ensure that the visitors to your site from mobile devices have an optimized experience, but this might be more effective – 58% of all traffic in 2018 came from the mobile devices.

#3 Build Static URLs

If you noticed that your URLs contain dynamic characters like “?”, “_”, then you are dealing with a case of dynamic URLs. While nowadays dynamic alludes to something good and worthwhile, we are here to warn you that when it comes to SEO, parameters which are not user-friendly, non-descriptive and are harder to memorize, should be avoided at all cost. To increase your pages’ chances to rank, it’s best to set up descriptive URLs which include keywords.

#4 Backup visual content with alt text and tags for search engines and users

While search engines can’t read the text of images, alt attributes (also known as “alternative attributes”) help the former understand what your images portray. The best practice is to create an alt text for each image, using your keywords in it when possible to help search engines better understand your pages’ content and hopefully rank your site higher in search results.

#5 Blogging

We could continue our list indefinitely. However, it would be in vain if we failed to mention the importance of keeping your content fresh and frequently updated.
Thus, blogging is definitely a “must” option for your website from an SEO perspective. Furthermore, blogging is a powerful tool that can meet your business needs.

#1 Keyword Stuffing

We are aware that you are always short on time, and that sometimes we all crave that ‘quick fix’, but keyword stuffing is not your friend.
What we mean by ‘keyword stuffing’ is placing a list of keywords (words and phrases) not relevant to the content of your website. This could also refer to using the same words or phrases too often.
Trust us, refrain from these tricks. They’ll backfire.

#2 Duplicate Content

It is better to have unique meta descriptions and even no meta descriptions at all, then to show duplicate meta descriptions across pages. That’s why make sure that your top important pages have unique and optimized descriptions.

#3 Too Long Titles

Every page should have a unique, keyword rich title. But, don’t fall into a trap of making your title tags too long. Titles that are longer than 70 characters get curtailed by search engines. And, more often than not, they look unappealing in search results. However, short and incomplete titles will have the same aggravating effect on your rankings.

#4 Use the Same Titles for Multiple Content

The page title is often treated as the most important on-page element. It is a strong relevancy signal for search engines since it tells them what the page is really about. It is, of course, important that title includes your most important keyword. Pages with duplicate titles have fewer chances to rank high. Even more, if your site has pages with duplicate titles, other pages may be hard to get ranked as well.

#5 Broken images

First and foremost, broken images are a crucial factor for user experience and may result in visitors bouncing away from the site without completing their goals. We bet you do not want to irritate your website visitors.
Secondly, broken images might impede the site’s crawling and indexation. Since the images are the important content of your website too, it’s better to obtain those golden points too, right?

Broken images on the website per se, don’t influence its search engine rankings directly, but they definitely deserve being fixed.

By now, it should be clear why SEO should not be done periodically, but rather continuously. If we have not made it clear yet, surely you will agree with the following – not tending to your car and performing regular check-ups leads to deteriorating of your vehicle. The same analogy can be applied to your website since fresh, well-polished content and technical parameters will contribute to your website performing better on the search engine result page (SERP).

At last, we are not a car shop, but all the websites we work on, sit on top of the SERP. To cut the long selling pitch short, contact us.

Bild Winter IT Internship is what brought us together. Five angry pirates, eager for change, knowledge, some new experience, and ready to level up.

Why Bild, why UX design?

It seems as if all of us had the same reasons for applying to this internship. Bild Studio has managed to build a great image as a company with extensive experience in the IT industry. It stands out as a socially responsible company, as evidenced by many awards concerning the care of employees, community and students. Bearing in mind all of the recommendations we received from our friends and people who used to work or currently work for Bild Studio, we could not have any doubts whatsoever.

With the same goal in mind, we bought a one-way ticket and checked in for a flight headed towards Bild Winter Internship – UX design. We wanted to try something new, something challenging, that encourages creativity, something for which there is no formal education in Montenegro. And so we began!

What is it that we learn and do?

Initially, we were introduced to the very concept and meaning of UX design. Our everyday life had become all about wireframes, prototypes, mockups, constant research, professional literature, new people (and two cats).

It became indubitably that a good design cannot and should not rest solely on the visual aspect of the product, yet that the same signals towards the importance of user experience. How could we possibly ensure the best and easiest way to use a product? That is the issue the UX design deals with.

Today, when we are accustomed to the fact that almost anything is possible, due to the technological achievements, how easy is to use something takes the front seat. The UX designer’s job is not only to think both as a creator and a user but also to consider the feasibility of his/her own solution. To this end, our mentors go beyond the UX design itself and give us a full perspective of the production process.
Below you can see what we have been working on throughout these past two months. Presented are user flow diagrams, diagrams for creating a database, and our work on real-life projects.

Our mentors

Besides the primary focus related to the UX design, we are acquiring other valuable skills, such as dedication, discipline, teamwork, humanitarian actions and much more. This is what makes working for this company an invaluable experience.

We asked them to give us their own opinion.

Tarik: “Working in UX design is very demanding. It requires significant knowledge and experience in design, technology, marketing, user psychology, product knowledge, business processes and understanding of your competitors to carry out any kind of project professionally.
Knowing this, initially, I was perplexed on how to approach the interns, how to make a systematic plan from which they will be able to learn continuously, while understanding the essence of our work, and most importantly, think of them as UX designers.
An additional challenge was not to scare them by the amount of information and knowledge that is necessary for the performance of their tasks, but rather to motivate them with it.”

Danko: “For me as a mentor, the two main goals for this internship revolve around interns being inspired and to learn how to think like designers. I do not know how to go about the first one (it’s up to the interns to say), but for the latter, we are on the right track.”

Tarik: “During the first month of the internship, the expectations and the results did not match – both from the mentoring side and from the side of the interns. I had the impression that we did not do the job well as mentors or that the interns are learning very slowly.
However, now after two months of learning, when the knowledge had settled, I am almost convinced that after 6 months of the internship, the interns will come out with solid knowledge that will be enough for them to perform at this position on a decent level.
What I am particularly positive about is that the interns have become a real team, they hang out together, respect each other, help each other and cover for one another, transfer knowledge to each other, and that is the thing that I, as one of the mentors, am most proud of. This is what motivates me further to transmit the knowledge better.”

What interns say

After two months of the internship, changes are evident. As Melanija says, UX makes us think differently. Here we practice work habits, time organisation, priority setting and we all enjoy working in a team.

Nikola: We overcome new challenges daily, always learn something new (even beyond the scope of UX design), and work full-time. After 8 hours spent in Bild, we do our homework and continue learning UX, because Tarik and Danko never sleep. But that works for me. In my opinion, this is a precious work (and life) experience, hardly obtained at college, and it’s more than fun.

Melanija: I learned far more than I could expect when the internship started. The internship consists of young people who want to acquire new skills and knowledge, willing to help at the same time. For the first time, I have the opportunity to work in an atmosphere that makes me want to work on improving myself.

Nina: What makes this practice different is the combination of us who want to learn as much as possible and our mentors who are dedicated and ready to share their knowledge selflessly.

Valentina: All of my expectations were met at the very beginning, thanks to mentors and colleagues who are always there to help unselfishly. Learning dynamics, as well as the mentors’ commitment, enabled us to make progress after two months. I do not think any of us expected that.

Bojana: What I appreciate the most are people I met here, both interns who deserve to be in the team, and mentors who unselfishly teach us, even in areas that do not concern UX design exclusively. The internship is well organised. With everyday work, homework, knowledge sharing and work on real projects, the great results are to come.

You just saw what we have done so far, read what it feels for us to be a part of this internship and you could witness our joy working in Bild Studio and our desire to become successful UX designers.

You have seen our previous work, motivations and reasons why Bild Studio justified our expectations. We hope it is clear how satisfied we are and why we are persevering to become excellent UX designers.

Stay tuned, we will be back in a couple of months, showing you our progress!

Good morning world.

On this fine Tuesday morning, we are reporting from Bild Studio, at last.
After a week of having celebrated our birthday, we are proud to announce that, besides an occasional hangover, too much cake and partying, we’ve turned nine.

To show you that we’ve grown since last year, would be easy. Too easy actually.

If in doubt, check out the following:

See? All grown up now.

But what truly made Bild grow as a company, and take a step further into unknown and uncharted lands, are the people who work here.

70 + wonderful, hardworking, corner-cutting, team orientated, competition-driven, sporty, enthusiastic, talkative, wallflowers, that belong to one team.

In the market saturated with opportunity, Bild Studio stands out as an agency that caters not only to the needs of its clients but to the needs of its employees too. Whether it is the family atmosphere we insist on, after-hours activities or projects we work on that make Bild Studio quirky and astonishing, here’s what we achieved in 365 days.

Our old house felt tight around edges; thus, we decided to move.

At the beginning of January, 22 interns joined our team eager to learn about the front end, back end and UX design. You might have heard us boasting about it earlier this year.

The great thing about Bild Studio lies in the fact that we are never tired of accepting new challenges. Therefore, the cooperation with two new partners was added to our long list of Pride and Joy.

The following paragraph might sound like bragging. But it is important to note that while we genuinely are modest, we hold onto certain values.
Therefore we are always pleased to see that others recognise our beliefs and actions as something valuable to the community as a whole. During the past 365 days, we were awarded several notable awards, such as: ‘Care for employees’, ‘The best project manager in Montenegro’ and ‘Care for families’.

Our Marketing team never sleeps – scouts honour! Once they set their mind on something, a fantastic result awaits. It was no different from the campaign they launched for the LGBTQ community.

Software outsourcing team continues to expand exponentially year after year, and pleasantly surprise us with the quality of work, good humour and dedication. No parent has a favourite child, and neither do we, although we ought to notice that our Enterprise team is a supernova of a kind. Do we sense doubt? Ah, but in a year time, a dynamic and enthusiastic team has worked on eight projects, and one of its members came up with a super cool gadget – patent pending.

Last, but never the least, our Design and Epikad teams worked hard and did their share of websites & branding projects. From our last birthday, they designed, developed and optimised over 30 sites, and we couldn’t be prouder of them than we already are.

As per usual, we still play in our bands, compete in chess, table tennis, football, and basketball.

Now, do tell me, if there ever was doubt if Bild Studio has grown a year older and much wiser, it is long gone now, heh?
But do remember, awards are nice, we enjoy the projects we work on, but it is people that we cherish the most.

Often, the sentence ‘We are proud to announce’ has a ring of staleness to it and suffers from an utter lack of creativity. Today, however, we ask you to excuse our boastful manner since we have a pretty good reason to be so official and well, bleak.

We are proud to announce our partnership with Ekhart Yoga.

EkhartYoga, for yet-to-be yoginis, is an online platform that offers yoga classes of all levels to their customers. With a million combined followers from 152 countries, 3202 classes, and 73 guided programs, they see a potential for further growth and development; hence, why they have sought our help.

During a brief chat with Esther Ekhart, the name, and the mind, behind the EkhartYoga while on her visit to Bild Studio, we enquired about the origin of EkhartYoga, her vision for the future, and what has drawn them to us.

Could you tell us where the idea of Ekhart Yoga originated from?

Happiness drew me in and sparked my imagination from a young age. I actively pursued the answer to the question of what makes someone happy. At times, I sought the response by withdrawing to my inner self, or by observing the world around me. As time passed by, I became curious about yoga by witnessing my mother, a yoga teacher, and therapist, practice yoga.

The idea to expand my little yoga studio, I ran in Ireland, and go online came to me during a meditation retreat. I always knew the added value a community provides, but wanting to test the waters first, I posted yoga classes on YouTube back in 2008, with Bas in charge of filming.

The videos became the instant success, and after years of devoted work, I feel we have something rather valuable to offer to anyone who seeks inner peace, movement through meditation, and many more.

It seems as if the yoga business has hit a plateau. What are your thoughts on this?

It certainly seems so. However, we ought to make use of the current market climate. Nowadays, the sense of community is more vital than it has been before. Thus, focusing on creating a meaningful and robust connection should be a focal point for any future project.

At last, I must ask, out of all digital agencies in the world, why us?

Firstly, because you come highly recommended, but most importantly due to the values Bild Studio has. We were looking for a full-service digital agency whose corporate culture, and ideology go in line with our beliefs. Having the opportunity to visit Bild Studio, meet the faces behind the name, and spend time here, it becomes rather clear that happiness floats effortlessly here. In other words, Bild Studio takes care of its employees. Therefore, the choice was an easy one.

On Sunday, December 2nd, the NGO “Da živi selo ” organized a workshop in Pljevlja on ‘Digital marketing in the promotion of organic agricultural products,’ as part of the “Okusi Prirodu” project.

Ljiljana Polić, PR, and Tijana Ostojić, Content Writer, from Bild Studio, held a lecture to educate agricultural producers on the digital promotion of organic products and how to place the same through online channels. Since producers of organic agricultural products in Montenegro and the region rely on traditional channels of promotion, digitization this segment of the business is rather necessary.

Participants of the workshop had the opportunity to hear how being present on online platforms is no longer a bonus, but a requirement. We pointed out how profitable online promotion can be, especially for those who are just developing their business. Further, we explained that for digital marketing, quality up-to-date content, approachableness, pleasant and friendly tone play a much larger role than the size and representation of a brand.

Today, social networks play a key role in establishing a stable relationship with customers. Therefore, we talked about the development of digital strategy as one necessity for improving one’s business. We defined, step by step, how to present themselves online, to plan the approach to each campaign and thus reduce their resources and time. Moreover, we covered promotion on Facebook and Instagram, and on some real examples showed differences in seemingly identical posts. In addition, we explained how to create a campaign in Ads Manager, how to determine your goal, target groups, and, how to control your money.

During the workshop, we stressed the significance of highlighting the story behind the product, or the production process itself. The good story is the backbone of successful marketing. The story itself can refer to the life of one founder, the uniqueness of the service, the functionality or usefulness of the product, the richness of the content of the offer. However, the story should be easy to convey, contain the elements truthfulness, conviction, simplicity and focus on feelings. It is important to keep in mind that every online promotion requires continuity in telling stories and communicating with users.

At last, we have introduced participants to Google Adwords and the importance of optimizing their websites. During a two-hour discussion, the participants learned on practical examples the advantages and disadvantages of social profiles of their competition. Participants heard practical tips on how to improve the profiles and become more independent in creating online campaigns. to the participants in the workshop. We then encouraged discussion which touched upon offline promotion, and how the same could link with their online channels.

We are glad we were a part of this workshop and that we showed on concrete examples that digital channels should not remain unknown as these can be one of the most important sales channels.

*All pictures were taken from PVportal.me.